Recently, Facebook publicly announced another change in the News Feed algorithm that considerably reduces organic visibility for businesses. For everyone doing business there, this decision means that advertising through Facebook ads is the best way to reach current and potential customers.
Although the algorithm change is a bit of a challenge, overcoming it may not be a difficult thing to do. For example, one has to fully acknowledge and adapt advertising with the change and plan accordingly. For example, now you practically have to pay the platform to be seen because branded posts the user hasn’t engaged with are to be removed.
Clearly, you have to make your ads as engaging as possible to increase your chances of getting noticed. But how to accomplish that? That’s what this infographic from Assignmenthelper.com.au is all about. Take a look to find out what it takes to engage viewers with Facebook ads and increase the organic visibility of your business despite algorithm changes.
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