User Experience Research

User Experience Research

User Research fills in the gaps between what people say they want and what they actually need.

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What is UX research?

What is UX research?

UX research, also known as user experience research, is the process of exploring, analyzing, testing, and validating different product and business ideas. Our UX research services utilize various methods to help you find the right solutions and design products that meet your users’ expectations and deliver value to your customers.

How UX research can help to improve your product

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customer needs

Know your customer needs

We use various research methods and tools, like user interviews .

Prioritize development effort

Prioritize development effort

Once you know what really matters to your customers, you can focus on building the most important features first.

Improve customer satisfaction

Improve customer satisfaction

Research insights reveal how users interact with your product. This information is vital to improve .

Increase conversion rate

Increase conversion rate

You can improve your product’s conversion rates by displaying relevant information and features to your users.

Why conduct user research?

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Design based on facts

Design based on facts and not assumptions

User research informs our intuition and sparks new ideas. These activities help us identify behavioral patterns, explore reactions, and shed light on the unknown. All of this information then informs our designs.

solving the right problem

Confirm that We’re solving the right problem

Familiarity breeds assumptions and blind spots. It’s easy to think that we already know what our users need and what problem we should be solving.

Identify small changes

Identify small changes with a huge potential influence

User research can lead to surprising findings. Sometimes there are small changes that will lead to a huge return on investment or fix a key pain point.

happier end users

Ensure happier end users

Really listening to your users, leads to happier users! When designs are informed by design research it reassures clients that we are moving in the right direction and it creates a better product overall.

Our work says it all...

  • 500+

    Worldwide Clients

  • 1300+

    Successful Projects

  • 180+

    Team Members

  • 14+

    Years in Industry

Think360

Why work with Think360

We are a product design and user experience research agency that strives to design impactful digital products.

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Our UX research services

Our UX research services include holistic analysis of the target audience, overview of the competitive environment and usability testing. We explore both the current state of your product and future business opportunities. Here is a brief overview of our UX research services.

Discovery Research

Discovery Research

Discovery research helps you validate a product idea by understanding your users’ needs and pain points. We can determine the product-market fit and help you prioritize your next steps in the product development process.

UX Audit

UX Audit

We conduct a holistic usability evaluation of your product’s user interface to understand how people interact with it. We define and present the core usability issues, which, if tackled, can improve your product’s business performance.

UX Research Team

Dedicated UX Research Team

We continuously work as a part of your team or assist at any stage of your product development cycle. We can help you do user interviews or test prototypes, and we make suggestions on how to implement research findings effectively.

What Can We Do

What Can We Do For You?

We are ready to develop custom solutions to meet your business goals and your users’ needs. Share your goals and challenges with us.

User research capabilities

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Questionnaires and Surveys

Questionnaires and Surveys

Questionnaires and surveys can be sent to users or your internal team. These initial questions

Interviews

Interviews

Questionnaires and surveys can be sent to users or your internal team. These initial questions

Usability Testing

Usability Testing

Questionnaires and surveys can be sent to users or your internal team. These initial questions

Analytics Review

Analytics Review

Questionnaires and surveys can be sent to users or your internal team. These initial questions

Heat Mapping

Heat Mapping & Screen Recordings

Questionnaires and surveys can be sent to users or your internal team. These initial questions

A/B Testing

A/B Testing

Questionnaires and surveys can be sent to users or your internal team. These initial questions

Price

More Power and Easy Our Pricing

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Fixed

$349Starting

  • Around 5 Screens.
  • Around 5 Integrations
  • Only simple validations on device
  • No offline storage of data
  • Timeline - Within 2 months
  • Team consists of:
    Team - 1 Developer (full time)
    QA Team - 1 Test Engineer (shared)
  • Web APIs and Online Database
  • Payment Gateways Integration
  • Shopping Cart
  • 3rd Party APIs Integrations
Standard

Hourly

$25/Hr

  • Unlimited Screens.
  • Unlimited Integrations
  • Only simple validations on device
  • No offline storage of data
  • Timeline - Within 2 months
  • Team consists of:
    Team - 1 Developer (full time)
    QA Team - 1 Test Engineer (shared)
  • Web APIs and Online Database
  • Payment Gateways Integration
  • Shopping Cart
  • 3rd Party APIs Integrations

Dedicated Resource

$4200/Mo

  • Unlimited Screens.
  • Unlimited Integrations
  • Only simple validations on device
  • No offline storage of data
  • Timeline - Within 2 months
  • Team consists of:
    Team - 1 Developer (full time)
    QA Team - 1 Test Engineer (shared)
  • Web APIs and Online Database
  • Payment Gateways Integration
  • Shopping Cart
  • 3rd Party APIs Integrations

What our Clients say

A delight to watch our happy clients who are all praises for us!

think360

Throughout our project together, Think360 has delivered a quality product with a high level of service and professionalism. We required some website templates built which had more advanced requirements than most projects. Think360 was able to fulfill these requirements easily while still meeting the deadlines. We would recommend Think360 to anyone.

Thomas Leenders

Thomas Leenders

Product Designer for CultureCounts, culturecounts.cc

think360

Think360 was a lifesaver. I had a bad experience with another web developer, and then I found Think360. They offered me a very reasonable price for my web development project. They were very responsive and showed me lots of progress throughout the whole project. I am very picky because I am a designer, and they always complete my picky changes with no complaints. I will be continuing to do work with them because they are so reliable, and do a great job. My website looks great on desktop, mobile, and iPads. Thanks again, Think360!

Victoria Myrand

Victoria Myrand

Graphic Designer, F5photo.com

think360

Think360 team are most amazing design team with an insight that is second to none. They can design what you dream. They had all milestones completed before they were due and their communication was excellent. Looking forward to working with them again. If you want a job done to the best it can be then hire them. They made my experience unbelievable one – If there were rewards Think360 team should get one.

Mary Culloty

Mary Culloty

Entrepreneur, IGNITE Program UCC

think360

We have worked with Think360 Studio for a period of time to Our experience has been really great and we are very grateful for their support and good work. We will surely give them a lot of jobs to fulfill and we look forward to a good long-term relationship. Thank you for your amazing support!

Bob Sachdev

Bob Sachdev

Internet Marketing Coach, BobSachdev.com

think360

I have worked with Prince Pal and Think360 team for a year now. We have designed and built several websites together. We have also discussed ways of growing my online business here in Switzerland, which is proving very helpful today. The think360 team and Prince Pal have shown themselves to be fast, efficient, and friendly partners to work with. They have provided unwavering support in solving all technical challenges facing us. Prince Pal has also provided support and counsel in marketing matters and helped me think about my business targets and how to reach them. Despite the long-distance (Switzerland – India), the daily collaboration has proved very dynamic and fruitful and I hope to be able to maintain good work with think360 in the future.

Mark Ritchie

Mark Ritchie

Serious Entrepreneur, MarkRitchie.ch

FAQ's

"The important thing is to not stop questioning. Curiosity has its own reason for existing." - Einstein.

What is a UI UX agency?

UX agencies are expert companies that understand their client's requirements first and deliver research-based digital products. UX agencies offer a result-driven user experience to assure their clients' product success. While large B2B or B2C companies have employed full-time UI/UX designers, and UX researchers but small companies prefer to outsource the work to a dedicated UI UX agency. UX agencies help their clients to test their ideas before development via various UX methods and save 10x money and development time.

User experience is more than a capability for us either for mobile or web. It’s at the core of everything we do here at Think 360 Studio. We started ten years before as a UI/UX design agency focused on mobile apps but quickly expanded our offering to B2B web applications, enterprise software, and emerging technologies such as AR/VR and wearables.

The UX projects we take on range from building a new product to redesigning an existing app or legacy business software. We do everything you might need to bring a successful digital product to life: user (UX) research, product strategy, branding, user interface, and user experience design, usability testing, prototyping, and development.

It’s no surprise that our web design clients are often the same companies who hired us for UI/UX projects, because who can explain the product better than the people who designed it? We’re a top-rated web design company that believes a great website should efficiently convert visitors to customers while providing a delightful branding experience. Good UX leads to higher conversion rates. That’s why we have UX designers collaborate with web designers on all website projects.

This question asked a lot from our clients. There are many competent UX agencies in India alone and even more globally. It’s hard to be different when the standard is so high.

So how do we stand out? First and foremost, it’s the quality of the work we deliver. We create easy to use, right looking digital products and interfaces which represent your brand in the best way possible. It's our designers who make your project a reality. We always assign a multidisciplinary team of senior designers, developers, UX researchers, and other specialists led by one of our design directors and overseen by a co‑founder.

Finally, unlike most traditional user experience design companies, we combine creativity and product design/development capabilities under one roof and on the same project. Imagine a branding firm meets a UX consultancy — that’s us.

Yes, we not only design but also develop. We’re world‑famous for creating business websites/mobile apps that meet our clients’ goals by merging brand storytelling and award‑winning web design with the latest and greatest technologies. Our sites convert well, and people share them like crazy, which helps us get new client's recommendations who are already huge fans of our work.

For example, the new Teledentix.com website we recently redesigned has seen a blasting 156% spike in conversion. Yes, that’s 2.7 times more. With each new project, we challenge ourselves to try something new, like improving our processes to optimize costs or work faster without losing quality.

Yes, we do. We are a branding agency focused on tech companies, digital products, and direct‑to‑consumer brands. But that doesn’t mean we can’t help you create a visual identity for a health app as we did for HealthGuru. Our capabilities include research, brand strategy, brand positioning, logo design, visual identity, communication design, motion design, and style guide development, among other things.

However, our clients often provide us with either a brand strategy or even a complete visual identity package. In these cases, we use the current brand foundation as a starting point, not just carefully adopting it, but also we’re designing and enrich the brand while staying true to its roots.

Our pricing is directly related to the project scope, timeline, deliverables, and team composition. When the scope isn’t set in project specification, or the project is very dynamic, we prefer engaging on a time and materials basis where you pay us for the time spent. However, most of our engagements are fixed‑price contracts. In this case, we’ll give you a detailed proposal after learning as much as possible about your project. All estimates are calculated based on the hourly rates and the number of hours we think the job will take.

As a UI/UX, a sample project may take ten weeks and cost $50k‑$150k. For time and materials engagements, we would create a custom rate card for you based on the team composition. Our rates span from $20/hour for junior designers to $60/hour for our design directors. We also offer special rates for qualified startups. Please email us to get a quote.

We are an India‑based globally UX design agency; we partner with startups big and small all the time. What can be better than helping founders bring to life ideas the world has never seen before? We enjoy a fast‑moving environment that challenges our skillset and process.

The ultimate achievement for us is seeing our startup clients grow and take over the world. We worked with Uber clone when they were a team of ten and helped design such iconic products as Path and SendGrid.

We have special discounted rates for startups we believe in. Email our CEO, Prince Pal Singh, to learn more.

Yes, we’re up to the challenge. We’re one of the few user experience firms specializing in enterprise UX design and digital transformation of legacy business software. We’ve perfected our process over the years, modernizing digital platforms for Fortune 100 companies such as Teledentix, EasyBioData, and Juniper Networks.

We start each new enterprise UX project with a deep‑dive discovery and research to fully immerse ourselves in the industry and project specifics. Our services span from user research and information architecture, UX design, prototyping, and user testing to full‑stack development and design systems. Our team acts as an independent entity that moves fast, avoiding the bureaucracy of a large organization, often working hand‑in‑hand with innovation labs and in‑house UX teams.

Our lean UI/UX design process is based on the design thinking methodology, which allows us to be flexible, adapting to almost any project type and collaboration model. While each engagement is unique, we always go through the following key phases:

Discovery & Research
We usually start by consolidating all available project documentation and scheduling workshops with your team. During those sessions, we interview key stakeholders, collaborate on requirements, as well as ideate, and plan the next steps. When possible, we’d want to talk to your current or potential customers to understand their needs and pain points. In some cases, we may need to audit your existing product to identify opportunities for improvements. We will also review competitor products, gather design references, and document best practices.

Strategy & Concepts
Based on the discovery & research results, we synthesize a strategic direction and define an approach to drive our design process. We explore different concepts to establish such core elements as information architecture, key screen layouts, and visual design direction. We then validate the resulting concept with users and stakeholders. Once the feedback is in, we make necessary updates to proceed with designing the rest of the product.

UI/UX Design
After the concept has been approved, we start designing the UI and UX, continuously conducting user tests, and iterating along the way. The main activities include user flow mapping, wireframing, user interface design, interaction design, and prototyping. We hand off design assets to developers using tools like XD, Zaplin, and provide a comprehensive style guide that includes a UI component library, UX guidelines, and complete user flows.

Learn more about our process and deliverables here.

Please send us an email first with a quick summary of your project or an RFP. We usually reply within 24 hours to schedule an introductory call and ask any immediate questions. During our first call, we will ask a lot of questions about the project goals, audience, budget, timeline, and other essential details. We can sign an NDA if necessary, but we always treat all client conversations as confidential.

After the call, we may request various documentation such as a design brief, project requirements, past designs, etc. If we’re redesigning an existing product, we’ll want to schedule a demo or try it ourselves. We will email you a proposal and can schedule a video call to walk you through it. The proposal will include a detailed description of our approach, project phases, activities, and deliverables, team composition, and relevant case studies.