category: UIUX 360

End User

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End User

What is End User?


A person who is intended to use a product; the end-user is ultimately that individual for whom the product is built for. ‘End user’ is the person for whom a software or a product is designed by the developers, and designers.

An end user is a person or other entity that consumes or uses goods or services produced by businesses. In this way, an end user may be different from a customer – as the entity or person who purchases the product or service may not be the one who actually uses it. In general terms, the end user is basically the person who might not buy a product but uses the product or services with required devices.

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