category: UIUX 360

Minimum Viable Product (MVP)

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Minimum Viable Product (MVP)

What is Minimum Viable Product (MVP)?

Overview

MVP or Minimum Viable Product is the minimum number of products required to launch a product. MVP is also known as the baseline expectation and required features of the product and does not account for features that could be added later.

An MVP, or Minimum Viable Product, refers to the required set of features that we can launch a product with to get the ball rolling. This does not mean that we will not develop further elements or parts down the line. Products are often launched as MVPs for faster releases and to collect valuable user feedback.

For example, the MVP of a car can be the tires, steering wheel, engine, and seat. Without them, the car cannot move forward. Once we find that users are enjoying our car, we can start enhancing the driving experience with radios, gear, and more seats for friends.

The goal of an MVP is to save resources and time by incorporating initial customer feedback before committing to building features that users may not be careful about or may not even use.

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