category: UIUX 360

Saturated Color

Scroll Down
Saturated Color

What is Saturated Color?


The saturation of a color is the degree of its intensity, richness, purity, and grayness. Intensity or chroma are other commonly used terms for color saturation.

In color theory, saturation defines the range from pure color (100%) to gray (0%). Saturation is sometimes referred to as the intensity of a color, a fully saturated color being one of pure hue while a fully unsaturated color appears as gray.

The saturation of a color is not constant, it varies depending on the factors surrounding it and the light the color is viewed at. Saturated colors attract attention because of their brightness and intensity. Using shades of different hues but similar saturation is an effective way to create contrast, when done properly the effect is dynamic and intense.

Work together

Boost your design scope with Think 360

Book a call with us and get the party started!

Book A Demo
Post views: 115