Satisficing
UIUX 360 / 06-December-2022 / minute read

Satisficing

Satisficing is a decision-making strategy that aims at a satisfactory or adequate result rather than an optimal solution.

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What is Sans Serif?

Overview

Satisficing is a decision-making strategy that aims at a satisfactory or adequate result rather than an optimal solution. Rather than exerting maximum effort to achieve ideal results, the focus is on practical effort when satisfactory work emerges.

Satisficing is about making 'good enough' decisions rather than making the right decision. Satisficing is a decision-making strategy or cognitive heuristic that entails searching through available alternatives until an acceptability threshold is met. The word satisfaction is a picture of contentment and sufficiency when a person makes a choice that is satisfactory rather than optimal. For example, saving money on gasoline makes sense, but not when you drive all over town to find the best price.

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